Digital Marketing Apprentice Review

by L'Oreal

Best Apprenticeship Employer

Rating

8.2/10

1. Please give an overview of your role and what this involves on a day-to-day basis:

Digital support for the marketing category teams. Website maintenance, digital service management and activation, innovation projects, design and data and analytics reporting.

8/10

2. Have you learnt any new skills or developed existing skills?

Yes, a broad range of digital skills; SEO, UX, Design, Coding, Media Buying. Developed; software usage, networking and presentation skills.

8/10

3. To what extent do you enjoy your programme?

It's been invaluable in starting my career.

9/10

4. How well organised/structured is your programme?

Well organised and structured. Some improvements to be made with allocated time at university but in general all is very clear and easy to follo.w

8/10

5. How much support do you receive from your employer?

HR have been supportive and understanding. A special shout out to my line manager who has been amazing throughout the programme and provides support and empathy at all points of the programme.

9/10

6. How much support do you receive from your training provider when working towards your qualifications?

Pearson has always been supportive of my training.

8/10

7. How well do you feel that your qualification (through your training provider) helps you to perform better in your role?

Some of the modules have been useful on the job, however, most of the content has to be taken out of context and reapplied to be genuinely useful in a working environment. The modules were more about "ticking a box" than they were applicable for day to day working life.

8/10

8. Are there extra-curricular activities to get involved in at your work? (For example, any social activities, sports teams, or even professional networking events.)

Yes, social, sport, charitable. L'Oreal offers lots of options. I was quite shy and struggled in busy social situations but managed to make it work for me.

8/10

9a. Would you recommend L'Oreal to a friend?

Yes

9b. Why?

With the right attitude and mindset, you can make something really positive happen with a placement at L'Oreal. The autonomy required to do this can be scary, but it is this that helps you to push through and develop.

10. What tips or advice would you give to others applying to L'Oreal?

Give it everything, don't hold back. But take time to learn and understand your surroundings, the business culture, how people work. Set yourself time to develop and then strive to take everything you can from the placement. You're wasting your time otherwise.